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Lauren Dutch is a multi-disciplinary designer and visual communicator based in London.

Selected Works / Motion Graphics / Branding & Identity / Editorial & Print / Art Direction

SELECTED WORKS
Motion Graphics
Individual
2024-25

LEON Social Content

Motion Graphics
Individual
2024-25

LEON Email Content

Publication Pitch
Team
2021

The Valuable 500

Branding & Identity
Individual
2022

Wenzel’s Flavour Nation Campaign

Editorial/Book
Individual
2019

The Anomalies

Branding & Identity
Individual
2021

HNE.

Publication Pitch
Individual
2019

KBE Drinks

MOTION GRAPHICS
Motion Graphics
Individual
2025

Smirnoff Shorties

Motion Graphics
Individual
2024-25

LEON Social Content

Hero Video
Team
2022

Wenzel’s Temple of Dough

Hero Video
Team
2022

Indigo Volunteers

Social Media
Individual
2021

Romilly Wilde

Motion Graphics
Individual
2020

Do You Accept This Privacy Violation?

Motion Graphics
Individual
2020

Concerning Contraception

BRANDING & IDENTITY
Menu Campaign
Individual
2025

SuperBowl Salads

OOH Campaign
Individual
2025

LEON OOH

Branding & Identity
Individual
2022

Wenzel’s Flavour Nation Campaign

Logo Identity
Individual
2022

Creative Marketing Council

Brand Identity
Individual
2021

HNE.

EDITORIAL & PRINT
Printed Packaging
Individual
2023-25

Packaging & Stickers

POS
Individual
2025

LEON In-Restaurant POS

Publication Pitch
Team
2021

The Valuable 500

Publication Pitch
Individual
2021

KBE Drinks

Editorial/Book
Individual
2020

The Anomalies

Editorial/Newspaper
Individual
2019

The Death of Privacy

Editorial/Print
Individual
2019 →

Selected Publications

ART DIRECTION
Art Direction
Team
2021

Wenzel’s Minis

Arduino/Processing
Individual
2020

The Void of Data

Art Direction
Individual
2020

Manifesto For A Surveilled State

Installation
Individual
2019

Walk A Mile In My Shoes

OPEN TO WORK *

laurendutch@hotmail.com

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Mark


SuperBowl Salads


Art direction and design for key visuals of campaign, plus roll-out across channels.

2025

Objectives

After years of launching more fast food products, LEON felt like it had lost touch with its salad offering. They wanted to launch a new, build your own range of ‘SuperBowls’ offering a healthy, high protein lunch option that was tasted good and did you good.

Key Considerations

LEON were keen to target this product at young women aged 18-34 after consumer surveys revealed this target market was not among regular consumers. This informed choice of colours, art direction, etc.





Mark